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BRAND IDENTITY

Premier IT

Right Skills, Place, Time, Outcome

Collaborated with Premier IT to consolidate their brand identity, visual language, and online presence. Initially a tech training and software development company, Premier IT transitioned into a leading provider of workforce planning, development, and performance software in the healthcare sector. Addressed the challenge of outdated branding and web design due to the company's growth. Created a brand book to facilitate the transition, providing branding that reflects Premier IT's new direction. Developed a graphic language and system of imagery and iconography that maintained professionalism while being easily consumable, ensuring a cohesive and modern brand identity.

Services

Brand Strategy Development
Market Research and Analysis
Logo and Visual Identity Design
Brand Guidelines Creation

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